My passion is the strategic use of sound to strengthen brands and enhance the user experience

Jasper de Kruiff - UX Sound & Interaction Designer

Hi! I'm Jasper, a highly motivated UX designer based in Munich, Germany, who specializes in interactive sound and rich forms of interaction. With the strategic use of sound I aim to strengthen brands and enhance the user experience in meaningful ways.

After finishing my graduation project at BMW I co-founded Impulse Audio Lab, a creative agency that focuses on audio innovation. Here me and my team are continuously shaping the future of sound, mainly in the field of electric mobility.

Work and
Experience

  • 10 Years

    2013-Present

    Senior UX Sound Designer & Co-Founder

    Impulse Audio Lab

    Design Strategy, Project Management and UX Sound & Interaction Design in a small team of auditory experts. I work on cutting-edge projects, such as interactive driving sounds for industry-leading clients in the automotive sector.

  • 2 Years

    2013-2015

    Sound Designer (Contract)

    BMW

    Foundational work on design strategy and qualitative assessment methods still in use today. Design and implementation of interactive driving sounds for a variety of electric and hybrid vehicles.

  • 2 Months

    2013-2013

    Course Assistant

    Eindhoven University of Technology

    I've assisted in the establishment and promotion of a new Bachelor course on sound and acoustics at the Eindhoven University of Technology: The Science of Sound & Music.

  • 7 Months

    2012-2013

    Master's Graduate Intern

    BMW

    Master graduation project at BMW's center for research and innovation in Munich, Germany, concerning interactive sound design.

  • 4 Months

    2010-2010

    Junior Employee - Intern

    Philips Research

    Design of a fully working prototype of an innovative portable table lamp 'Flexo' that combines rich interaction with multiple types of lighting.

Clients I've
Worked With

BMW
Automotive
MINI
Automotive
Rolls Royce
Automotive
AMG
Automotive
Philips
Consumer Electronics
Adidas
Sports Brand
Decathlon
Sports Brand
Märklin
Model Railways
Fanpictor
Fan Engagement
Ujet
Transportation
Conexxion
Transportation
Lumalive
Consumer Electronics